Janine Manning - Ruffle Mentoring

Janine Manning

BE Activation Agency

Australia, Perth (AWST)
Branding Coach, Personal Brand Strategist

Confidence & Personal Brand Activation for Changemakers

Become an influential changemaker – unshakeable confidence, dynamic impact & enhanced credibility

Beyond Enough (BE) Activation Agency is my life’s work, and it’s the secret weapon enabling passionate experts like you to transform into influential changemakers who uniquely and positively impact the world.

Providing a powerful combination of coaching, strategy and done-for-you personal branding offerings, I remove overwhelm while activating confidence and clarity.

The world needs more passionate and knowledgeable experts to challenge thinking, inspire growth, and provide direction while rallying the masses. Often, a fear of not being enough or knowing enough leads to a crisis of confidence and losing momentum.

If you are willing to work with me to strengthen your inner wisdom, define your genius zone, and establish your authority, I promise to help you build:

  • Unshakeable Confidence
  • Dynamic Impact
  • Enhanced Credibility


So, if you’re looking for a partner to roll up their sleeves and stand shoulder to shoulder with you while you navigate this exciting (yet scary) leap to become an influential changemaker, I’d love to hear from you.

Let’s change the world together!

Download my free my Compass Values workbook.

WATCH Janine’s Message for You

What I love about working with Janine is her candour and having her as a reliable partner in your corner – always – whether you need a little more time hands-off or someone to push and hold you accountable. ~ Alexandra

How I Help You

  • Strengthen your inner wisdom and shift limiting beliefs to embrace your uniqueness
  • Build unshakeable confidence with models, strategies and small, powerful steps
  • Define your genius zone for standout and dynamic impact
  • Crystalise your narrative, establish your authority and feel ready to authentically self-promote
  • Enhance credibility and visibility with target audiences across relevant platforms
  • Transform to BE the influential changemaker you know you can be!
Janine Manning - Ruffle Mentoring
Janine Manning - Ruffle Mentoring

Work with Me

I offer one-on-one tailored programs that combine personal branding and confidence activation. Through the BE Activation Agency, we can also support you with tailored supported in:

  • Brand alignment across your social platforms and personal website
  • Content plan mapping/review/posting and content writing
  • Research and reach out to podcasts, conferences, media and blogs
  • Introductions to ghost writers and book publishers
  • Video marketers, photographers, personal stylists and media interview skill masters
  • Personal brand business marketing alignment

Connect to book your free 45-minute strategy call so we can explore the possibility of working together.

My Experience

  • Gallup CliftonStrengths Certified Practitioner
  • Integrative Enneagram Practitioner
  • Walking Tall Personal Branding Practitioner
  • ICF PCC Certified Coach
  • ICC International Certified Coach
  • Com Marketing & Public Relations
  • 15 years of global marketing experience + 14 years of international coaching experience for world-class brands and professionals spanning 23 countries.

Connect Today



My secret weapon! 

Janine was indispensable to me when I was going through a career change. Battling covid restrictions and lockdowns and post an extended maternity leave, I needed someone to help boost my confidence and energy levels, get me ready for my interviews and help me step up my branding and value proposition to a new organisation. She continues to be my sounding board and confidence booster as I navigate various challenges and opportunities and I value every session we spend together as she leaves me feeling strong, empowered and ready to conquer the world. Thank you Janine for always being in my corner!  

A True Powerhouse!   You need Janine on your Journey!

I started working with Janine in 2016 after having joined a large organization managing over 2000 associates.    At the time, there was a lot of change in the business, and I knew I needed some help to guide me through the business and myself.   I then met Janine.  Instantly, I knew that she was the ONE.   Janine was able to navigate me through the grey and bring me to a place where I was clear and confident in my direction.   Coupled with that, Janine was able to assist me in building my brand and trusting in my instinct.   Janine calls and ace and ace and I like that about her.  She provides you the road map so you can make decisions.  She doesn’t make them for you but makes you think. Working with Janine is not just a short-term program -You work and know Janine for LIFE!   She is a great advocate for women and men and practically works through the issues that we all endure in our day-to-day life whether professional or personal.   Janine has a skill set that I have rarely seen in professionals in her industry.   It is her vocation to work with Executives, she loves what she does, and you feel that when you deal with her.   I can’t thank Janine enough for being who she is and for helping me on my journey.
Janet McNab

It never ceases to amaze me how much further I can go with Janine.  

Janine is a rare and incredible gift of a human being. She is intuitive, empathetic and encouraging while having practical down-to-earth business acumen. I have worked with her for a number of years and it never ceases to amaze me how much further I can go with Janine.  When I started working with Janine a few years ago, I felt really stuck – I had been struggling to find a career with passion and purpose for a long time. After taking time out of the workforce raising a little one, I felt so alone and far away from where I had hoped to be. Janine helped me identify my strengths, values and key drivers. We put together a strategy for getting there. Fast forward a few years and I went from feeling disheartened to empowered. These days, I love my work, the people I work with and the change I am creating in the world. Step by step, I am building a life that is meaningful and rewarding to me.  With Janine’s help, I went from having no visibility to being featured in several magazines, being invited to speak at professional events in law and the environment, podcasting and starting my own YouTube channel.  So much in my life has changed and so much of it has been Janine. If you had asked me in the beginning if this was possible, I would have laughed and thought it sounded like someone else’s life. I often have to remind myself that this is me.   It hasn’t been an easy or straightforward and I am grateful to Janine for helping me find an authentic path and being in my corner as I climb mountains! I always come away from our conversations feeling energized, hopeful and ready to face the world again.  If you are thinking about the value Janine brings, I can say without hesitation that no matter what stage you are in the career, if you want to clarity, courage and confidence, talk to Janine. 
Janice Baird, Founder and Principal of Earth & Every

A powerhouse who energises, motivates and creates clarity

I sought out Janine’s help when I was at a crossroads in my career and struggling to make a big decision. Working with Janine helped me get to a decision that was authentic for me and aligned to my values. She asks the right questions and has a real intuition when it comes to unravelling what’s going on in my mind before I do. I always come away feeling really energised for what’s next and having a real sense of clarity on what I need to do to get to where I want to go. It’s been a game changer! 

Clarity and confidence

Janine is passionate, curious and unafraid to ask the tougher questions.  Her approach empowered me to constantly challenge myself to learn and grow with a new found confidence in my skill set, the ability to deliver and most importantly, how to show up as my best self.Janine’s coaching has enabled me to build my brand and provided clarity and confidence to appreciate and recognise that there are no limits as to what can be achieved.
Rita Simonetta

Tired of playing small? You need Janine in your corner. 

I came to Janine frustrated, floundering, and tired of playing small. I knew I had something of value to offer, but too much of my time was spent pinballing off different ideas that all appealed to me. Then Janine entered my life with compassion, practicality, and understanding. What a foundation this was to wake me up to my potential and calling. She cleared out the clutter in my head and helped me to truly hone into the desires of my heart, holding me accountable and pushing back when I needed it. This is another thing I love about working with Janine. She was never afraid to call me out when necessary, which has strengthened my grit and determination and helped me to know myself better.
One of the greatest things one human being can do for another is to believe in them and empower them to fulfill their calling. This is what Janine has done for me. Since working with her, my confidence and self-belief have soared, equipping me to have the impact I want while increasing my credibility. When Janine claims to be in your corner, you can be sure that she means it. 
Sally Hewitt

Watch out world, I've got Janine in my corner!

Every conversation and interaction I have with Janine leaves me feeling like I can conquer anything. Not only does she instil confidence, she has a lovely way of pin-pointing my strengths, qualities I didn’t even realise were my strengths. She’s helped me navigate a cluttered headspace to find what it is I truly want, and worked with me to create a path to get there. Her positivity is infectious. She’s practical and asks straight-forward questions to help identify my goals and a map to get there – it’s crystal clear. Watch out world, I’ve got Janine in my corner!
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Janine Manning - Ruffle Mentoring

Message Janine Manning